Only British Airways and Virgin Atlantic have cut fares significantly, lowering them to $2,056 round-trip (reg. $3,000+) from the East Coast and $3,158 (reg. $4,772) from the West Coast—on sale through March 13, for travel June 1 through Aug. 31. Other airlines, American, Delta, and Continental among them, are offering similar fares, but there’s no rush, as these fares have no ticketing deadline. Moreover, history tells us that Mass Market Carriers (MMCs) will cut fares down to the $1,500 level before long. So if price is your driver, hold off. On the other hand, if it’s comfort you’re seeking, BA and Virgin are still your best choices. Their fares will not get any lower, if history is any indication.
Only British Airways and Virgin Atlantic have cut fares significantly, lowering them to $2,056 round-trip (reg. $3,000+) from the East Coast and $3,158 (reg. $4,772) from the West Coast—on sale through March 13, for travel June 1 through Aug. 31. Other airlines, American, Delta, and Continental among them, are offering similar fares, but there’s no rush, as these fares have no ticketing deadline. Moreover, history tells us that Mass Market Carriers (MMCs) will cut fares down to the $1,500 level before long. So if price is your driver, hold off. On the other hand, if it’s comfort you’re seeking, BA and Virgin are still your best choices. Their fares will not get any lower, if history is any indication.
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